Facebook Monday released a bundle of resources for business influencers, highlighted by its Business Influencer Guide.
The Facebook for Business Influencers page includes information on using Facebook as a leadership platform, Facebook Live, Facebook Mentions, notes, 360-degree videos and other related content.
And the guide touches on getting started, building a presence, developing an audience, key features and tools, Instagram, content ideas and Facebook Media.
Strategic partner manager Craig Mullaney wrote in a Facebook Media blog post:
Hundreds of global business leaders across industries, regions and enterprise sizes use Facebook to connect authentically with their customers, employees, communities and other stakeholders. Using Facebook, these leaders can communicate directly, control their messages, use precision targeting and access a flexible set of publishing tools including text, photos, videos, live video and more.
We’re committed to providing high-quality and timely education and best practices to business influencers and business communications professionals. We will regularly update this resource hub to reflect new products, features, updates, case studies and learnings.
Readers: What are your initial thoughts on the resources Facebook introduced for business influencers?
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