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Friday, January 20, 2017

Snapchat Debuts Selfie Lenses for 13 European Soccer Clubs

Fans of 13 top European soccer clubs received a surprise from Snapchat Friday.

The messaging application released selfie lenses for those teams, which will be available in those clubs’ respective countries until midnight (local time, we presume) Sunday, and at their stadiums for the rest of the season.

The teams are:

Snap Inc. vice president of partnerships Ben Schwerin told Sophie Curtis of the Daily Mirror:

There are more than 50 million daily Snapchatters in Europe, and many are football fans.

Neymar at Barca, David Alaba at Bayern, Hector Bellerin at Arsenal, Cesc Fabregas at Chelsea, Mario Gotze at BVB and Raheem Sterling at Man City are just a few of the players using our service to share behind-the-scenes moments with the world.

These new lenses give fans a dynamic, fun way to get in on the action and show support for their team.

Snapchat users: Are any of you fans of one of these 13 clubs?



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