The specifications for ads on Facebook and Instagram are always changing, and WebpageFX compiled an infographic with the latest information.
WebpageFX examined 10 objectives for ads on the two social networks:
- Clicks to website
- Website conversions
- Page post engagement
- Page likes
- App installs
- App engagement
- Local awareness
- Event responses
- Offer claims
- Video views
Image of tape measures courtesy of Shutterstock.
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