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Tuesday, March 31, 2020

Small and mid-sized Google Ads agency partners to lose dedicated ad rep support

The change is “part of a routine review,” according to the company said.

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Google updates its ads policy for inappropriate content to include ‘public health emergency’

The change to the sensitive events section of the policy is effective immediately.

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Setting up a Microsoft Audience ads campaign

LinkedIn profile targeting is really what separates this native ad platform from the rest, which makes this channel a must-try for B2B advertisers.

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Communication tips for local businesses during COVID-19

Hear how local search veterans are using every channel available to help their clients stay relevant and keep customers informed.

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Google creates best practices guides & support for health organizations around COVID-19

Google is offering more guidance and support to those in the health space..

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Desktop search is rising amid the work-from-home surge

Device usage is just one way consumer behavior is changing during the pandemic, says Microsoft Advertising.

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SMX Overtime: How to manage and optimize B2B accounts

PPC pro and SMX speaker Tim Jensen offers guidance on the effectiveness of specific channels for a B2B audience and types of assets to focus on by channel.

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