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Wednesday, November 30, 2016

Twitter Adds Conversation Ranking, Direct Reply Count to Mobile Apps

A feature Twitter introduced on desktop in June 2015 has finally made it way to the social network’s mobile applications.

Twitter announced via a Twitter Support tweet (embedded below) that it has added conversation ranking and direct reply count to the replies section of its apps.

The tweet directed users to a Help Center page that provided the following details on the new features:

You may notice that some replies in a conversation are not shown in chronological order. Replies are grouped by sub-conversations because we strive to show you the best content first and what we think you’d be most interested in. For example, when ranking a reply higher, we consider factors such as if the original tweet author has replied, or if a reply is from someone you follow.

TwitterConversationRanking

Just like you can see the total number of likes and retweets for any tweet, you can also see how many people are participating in the conversation by the reply count. You’ll see a number next to the reply icon indicating how many direct replies the original tweet has received. This number is not the total number of replies in the entire conversation.

TwitterDirectReplyCount

Readers: What are your thoughts on these changes to replies on Twitter’s mobile apps?



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