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Monday, April 4, 2016

FbStart Apps of the Year Entries Now Being Accepted

Entries are now being accepted for the second annual FbStart Apps of the Year competition, and they are due May 12 at noon PST.

The social network announced in a blog post that the grand-prize winner will receive $50,000 in cash and $50,000 in Facebook ad credits, with four additional developers each receiving prizes worth $12,500.

Applications entered in the second annual FbStart Apps of the Year competition will be judged by the following criteria:

  • Growth and engagement: Is the app growing quickly? Has the app entered new markets, or done a good job retaining new users? Does the app demonstrate potential for growth?
  • Experience and design: Is the design optimized for the best customer experience? Does it have a streamlined look and feel?
  • Efficiency at scale: How does the app use Facebook or other third-party tools to make app development and iteration efficient?
  • Leveraging Facebook: Are Facebook developer tools an integral part of the app? Do they improve the app’s user experience?

And the competition’s awards are as follows:

  • FbStart App of the Year (one winner): Overall winner based on the criteria above, selected from the regional winners. $50,000 cash prize, $50,000 in Facebook ad credits and a 1:1 mentorship session with one of the panel judges.
  • Regional Apps of the Year (three winners): The best apps from the four global regions (Asia-Pacific, Europe/Middle East/Asia, Latin America and North America), excluding the App of the Year’s region. $5,000 cash prize and $7,500 in Facebook ad credits each.
  • Social Good App of the Year (one winner): An app that seeks to solve community needs or promote social issues. $5,000 cash prize and $7,500 in Facebook ad credits.

Facebook pointed interested developers to the Apps of the Year page and the contest’s official rules.

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