Reddit, please don’t become like Facebook, I beg you

Reddit, the so-called “frontpage of the Internet,” just got a fresh injection of cold, hard cash, having raised $200 million from a consortium of top-tier investors. The site, which is now valued at an astonishing $1.8 billion, intends to pursue new avenues for growth, including a venture into user-uploaded video, and a fresh redesign. It could certainly use a lick of fresh paint. Reddit looks today much like it did ten years ago. Speaking to Recode, the company’s CEO Steve Huffman said Reddit suffers from “perception debt,” and “Reddit feels old. We don’t want to be associated with old.” That’s…

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