Bing Maps adds build and share your itinerary

Now in the US and the UK, you can plan your trips using Bing Maps with predefined itineraries that can be customized.

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SearchCap: Bing Ads rolls out new bidding strategies & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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Special rates to SMX East end soon!

Actionable SEO and SEM tactics plus awesome networking. Attend the largest search marketing conference in NYC!

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Bing Ads rolls out Target CPA & Maximize Conversions bidding strategies

A campaign only needs a minimum of 15 conversions within the past 30 days to be eligible for either of the new bidding strategies.

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The only good use of LinkedIn voice messages is trolling

LinkedIn is an unmitigated hellhole, but last week the world’s biggest business social networking site redeemed itself somewhat and gave us all a gift in the form of voice messages. The feature is rolling out to users right now, and lets you send audio clips up to 60 seconds long. If you have it, you’ll see a little microphone icon when you compose a message on the LinkedIn app. For reference, this is what it looks like. Voice messages are also ripe for trolling, as I soon found out. There’s an unmistakable beauty in using audio as a medium of…

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María Rebeca Latigo de Hernández, Mexican immigrant rights activist, gets a Google doodle

Google celebrates celebrates what would have been the 122nd birthday of María Rebecca Latigo de Hernández.

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Prepare yourself: Facebook could be the future of national census

Every ten years, governments around the world conduct their national census: a count of the resident population. This is no easy task. The 2011 Chinese census, for instance, was a vast operation relying on six million enumerators taking census questionnaires from door to door. Knowledge of a population’s composition is crucial for government planning, for example in terms of investing resources in elderly care. In some countries, it is the basis for dividing parliamentary seats over electoral districts. Historically, census counts have been relevant to the development of modern nation states because they link populations to a territory. They have…

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