This script creates Google Slides with AdWords data to automate your presentation-making

Last week, Google announced they had added the Google Slides API as an Advanced API to AdWords scripts. Columnist Frederick Vallaeys explains how this functionality can be used to append AdWords data to a Google Slides presentation. The post This script creates Google Slides with AdWords data to...

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16 common on-site SEO mistakes you might be making right now

Columnist Pratik Dholakiya shares the 16 technical SEO issues he sees most frequently. Even the most experienced SEO professionals can sometimes overlook these common issues! The post 16 common on-site SEO mistakes you might be making right now appeared first on Search Engine Land.

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Google adds new ‘save’ & bookmarking feature, which you can access in a new hamburger menu

Google makes another attempt at allowing users to save their search results to a single location. The post Google adds new ‘save’ & bookmarking feature, which you can access in a new hamburger menu appeared first on Search Engine Land.

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Researchers use science to help you snap 26% better selfies

Snapping aesthetic selfies is an art form in itself these days – but now researchers from the University of Waterloo are trying to turn this art into a science. Computer science professor Daniel Vogel and his former student Qifan Li teamed up to develop an app that offers tips to people on how to take the perfect selfie. “Selfies have increasingly become a normal way for people to express themselves and their experiences, only not all selfies are created equal,” Vogel said in a press release. “Unlike other apps that enhance a photo after you take it, this system gives…

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Master Facebook, Twitter, Instagram and more with this social media marketing deal — only $29

Whether you’re trying to keep up with the changing social world or just want to get schooled on the basics, the Silicon Valley Social Media Marketing Course and Certification ($29, over 90 percent off from TNW Deals) will not only get you socially savvy, but also earn you credentials to make your social mastery a paying proposition.

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How the internet turned masturbation into a team effort

As any baby boomer who once kept a pile of moldering Playboys under his mattress will tell you, the internet revolutionized masturbation. But the instant access to (and dizzying proliferation of) graphic porn is only half the story. By creating a network suitable for spreading content that inclines us toward self-pleasure, we also gave ourselves a venue to discuss how, when and why we like to achieve solo orgasms. Perhaps you’ve indirectly engaged this collective masturbation consciousness — filtering your PornHub search results by “Most Viewed” or “Top Rated,” for example. Maybe you’re more proactive, telling camgirls what you’d like to see them do…

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The science and psychology of why videos go viral

The videos and memes you keep seeing on your feeds aren’t an accident. There are actually six principles that drive virality. Ever since Malcolm Gladwell’s “Tipping Point,” psychologists have been trying to get to the bottom of what makes something “go viral.” But according to Wharton marketing professor Jonah Berger, the mnemonic, “STEPPS,” holds the answers. Here’s the breakdown: Social Currency We post and share content on social media to be perceived by others in a certain way. Because we care so much about what people think of us, it affects our online behavior. So to seem like a cool kid…

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