Snapchat wanted $150,000 to NOT run NRA ads on gun control group videos

Explosive emails obtained by Mic have painted Snapchat in a negative light, after it asked a gun safety charity for a six-figure payout to prevent NRA adverts playing on its videos. Everytown for Gun Safety is an advocacy group that focuses on gun safety and violence issues. According to Mic, it reached out to Snapchat in 2016 to enquire about an advertising campaign for its #WearOrange event, held on National Gun Violence Awareness Day. This day recognizes lives lost to gun violence in America. Several well-known celebrities participated, including Kim Kardashian, Amy Schumer, and Sarah Silverman. A Snapchat representative, Rob Saliterman, responded to…

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SearchCap: DMOZ shutting, AdWords price extensions expands & Bing Ads editor for Mac

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: DMOZ shutting, AdWords price extensions expands & Bing Ads editor for Mac appeared first on Search Engine Land.

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Bing Ads Editor for Mac is now available to everyone

The highly requested desktop tool is now out of beta. The post Bing Ads Editor for Mac is now available to everyone appeared first on Search Engine Land.

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Facebook updates its suicide prevention tools for Live shows

If you see something worrying on a Live broadcast, Facebook is making it easier for you to get help. The company is introducing new suicide prevention measures, including crisis support and streamlined reporting. It’s aiming to help at-risk people on Facebook Live and Messenger. If you see something concerning on a Live broadcast, you will see an option to contact an organization to get help for yourself or the broadcaster. Participating organizations are Crisis Text Line, the National Eating Disorders Association, and the National Suicide Prevention Lifeline. The company rolled out rudimentary versions of these tools last year, which allowed you to flag…

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The value of search across the modern consumer decision journey

Columnist Christi Olson of Bing shares research on how search fits into the overall buyer's journey, reaching consumers at all stages in the funnel. The post The value of search across the modern consumer decision journey appeared first on Search Engine Land.

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Do you know what a mobile crawl of your site looks like?

Columnist Eric Enge discusses the implications of Google's impending "mobile-first" index, using a case study to illustrate some of the challenges that webmasters and Google alike will face in implementing this change. The post Do you know what a mobile crawl of your site looks like? appeared...

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AdWords Price Extensions now live on all devices

Show prices for types of products and services in text ad extensions on desktop as well as mobile. The post AdWords Price Extensions now live on all devices appeared first on Search Engine Land.

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