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Thursday, October 29, 2020

CallRail’s Lead Center is a virtual phone system and contact center for SMBs

It’s designed for small companies with between 3 and 20 employees.

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Google Ads Report Editor gets a new look

The Custom report builder will feel a bit more like Data Studio.

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Tripadvisor launches new listings, reputation and data products to help hotels and restaurants gain insights, boost visibility

Restaurants and hotels have been hit especially hard during COVID-19.

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Could Google passage indexing be leveraging BERT?

How Google leverages BERT depends on the use of the term ‘Passage Indexing’ (although it’s identified as a ranking update).

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Wednesday, October 28, 2020

Does the Google antitrust case make an Apple search engine more likely?

The DOJ may cause Apple to accelerate plans for its own engine.

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Online holiday sales could reach $200 billion according to Adobe

Smartphones will drive the majority of online retail traffic and 42% of sales.

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Microsoft Clarity, the company’s tool for visualizing user experience, is out of beta

The tool provides site owners with visual heatmaps, session playbacks, filters and metrics to help them improve their user experience.

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