Fake news tools helped us unravel a viral infidelity video

Viral videos are a funny thing. Thousands are uploaded every day, yet one good one has the ability to unravel your entire day’s work and take over your life. That’s what happened to me this week when my colleague sent me along the following video: In the clip, a woman gets busted on her birthday for cheating on her boyfriend. He packs her belongings like presents. It’s pretty sad, until he delivers the punchline: Hubert. You’ve been cheating on me with Hubert… You’ve been cheating on me with a dude named Hubert. I don’t know what hooked us most. It…

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How AI-driven call intelligence can close the online/offline data gap

Live Webinar: Thursday, July 19, at 1:00 PM ET (10:00 AM PT)

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SearchCap: SMX Advanced session recap, audience targeting, Google pics & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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How to create the perfect ad with audience targeting

Reaching specific types of consumers throughout their purchase journeys is a challenge, but contributor Christi Olson shows us how to capture their attention by using the right targeting ingredients to create the perfect ad.

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Conversion optimization: SMX advanced session recap

Contributor Keri Morgret recaps the ‘Conversion Optimization: Turning Quick Wins Into Winning Streaks’ session from SMX Advanced.

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Search in Pics: Google ice cream pool, AI powered piano & watching the World Cup

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Optimize for local SEO and drive more customers to your business

Learn the basics of local SEO and best practices in this handy guide.

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