Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google expands featured snippets, voice search ranking study & Rand Fishkin moves on appeared first on Search Engine Land.
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Wednesday, February 28, 2018
Study: 11 voice search ranking factors analyzed
Some of the findings confirm and some upend conventional wisdom. The post Study: 11 voice search ranking factors analyzed appeared first on Search Engine Land.
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Unit economics: The foundation of a good SEM campaign
Contributor Kevin Lee outlines how SEM campaigns can benefit from applying smarter business unit economics and asking rational questions. The post Unit economics: The foundation of a good SEM campaign appeared first on Search Engine Land.
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Multifaceted featured snippets begin rolling out in Google search results
Google updates the search results features with an expanded featured snippet targeting broad, nuanced queries The post Multifaceted featured snippets begin rolling out in Google search results appeared first on Search Engine Land.
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Rand Fishkin leaves Moz, announces a new start-up
After 17 years of working at the company he co-founded, Fishkin is starting a new company around influencer and audience intelligence. The post Rand Fishkin leaves Moz, announces a new start-up appeared first on Search Engine Land.
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Tuesday, February 27, 2018
SearchCap: Google right to be forgotten, Google Word Coach game & German ruling
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google right to be forgotten, Google Word Coach game & German ruling appeared first on Search Engine Land.
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Meet Vero, the barely-functional app gunning for Instagram’s audience
In the last few days a fledgling social media app shot to the top of the free app charts. Vero is a bit of Facebook, Twitter, and Instagram all rolled into one and it’d undoubtedly be over the moon dethroning any or all of those apps. Spoiler alert: it won’t. Vero has been on the market for three years. Recently, certain contingents of vloggers and ‘Grammers (is that what Instagram stars are called? If not, it should be) have started advertising their moves to Vero. This has caused such a dramatic upswing in user numbers that the app crashes repeatedly —…
This story continues at The Next Web
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