‘Ask Me Anything’ with Google’s Gary Illyes at SMX East

Have questions about Google's stance on organic rankings? On featured snippets? On the mobile-first algorithm? Get answers in contributor Eric Enge's recap of this informative session at Search Engine Land's recent conference. The post ‘Ask Me Anything’ with Google’s Gary Illyes...

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SearchCap: Google service ads, local search & Halloween

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google service ads, local search & Halloween appeared first on Search Engine Land.

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Customer Experience in the Age of Social Media

Join our social media and CX experts as they explain how social customer service tools can help brands provide winning digital customer experiences. They’ll discuss how to manage that experience across multiple social touchpoints, leverage evolving social customer service tools and platforms to...

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Oh, no! AdWords can now spend double your budget. Or not…

In response to Google's recent announcement that AdWords campaigns can now spend up to twice an advertiser's average daily budget, columnist Daniel Gilbert shares a script to keep your budget under control. The post Oh, no! AdWords can now spend double your budget. Or not… appeared first on...

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Great British Bake Off judge tweets winner after timezone mixup (spoilers)

The Great British Bake Off (GBBO) final is the highlight of the UK television calendar. The anticipation is palpable, as the British public wait to find out who will be crowned master baker. That anticipation will be deflated somewhat, much like a souffle that wouldn’t rise, as GBBO judge Prue Leith just tweeted out the winner, hours before it was due to be announced officially. Spoilers, obviously. Prue, who is currently in the tiny Himalayan nation of Bhutan, blamed the tweet on the fact she worked out the time difference incorrectly. She has since issued an apology and deleted the…

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The ever-growing local search universe

Columnist Adam Dorfman discusses the current local search ecosystem and emphasizes the need to regularly optimize your data and content so that your business can be found where people are searching. The post The ever-growing local search universe appeared first on Search Engine Land.

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Halloween Google doodle tells the story of Jinx, the lonely ghost

To celebrate today's trick-or-treating festivities, Google put together a mini-movie about a ghost who just wants to join in on the fun. The post Halloween Google doodle tells the story of Jinx, the lonely ghost appeared first on Search Engine Land.

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